Privacy Policy

We endeavour to keep your personal information protected at all times by implementing adequate technical and organizational controls.

Please take a moment to read the following policy to learn how we handle your personal information, as your use of our services will indicate your acceptance of its content.

This privacy policy sets out our data processing practices carried out through the website. Subject to the remaining provisions of this privacy policy, any personal information the customer supplies to the Company whether via this website or via any other means will only be used by us for the purposes of determining the customer's suitability as a betting customer, processing bets and maintaining the customer's account.

Provided that the customer has indicated his/her acceptance the Company may from time to time contact the customer regarding related products and services that may be of interest. Likewise, provided that the customer has indicated his/her acceptance the Company may from time to time disclose personal information to other companies or business partners who may also contact the customer regarding their products or services.

Your Information
Betshop may collect and use your personal information in order to register you as a subscriber to and/or player of betting products, to administer any subscription and/or on-line accounts you have with the Betshop Group (including, if you have provided Betshop with debit/credit card details, checking that you are entitled to use that debit/credit card and that you have sufficient funds to bet with), to provide betting services and games on the Betshop Website,and to contact you by post, email or telephone should you win for publicity purposes,and to ask you to confirm/amend the information we hold on you, to provide you with a user name and to ask your views on the service offered by Betshop and to enhance market research and promote Betshop services.

In providing your personal data, you consent to being contacted by Betshop (by post, e-mail or telephone) in relation to all matters. The information collected about you by Betshop may include: your name, user name and password, bank account details, answers to security questions, debit/ credit card details, your address, driving licence information, email address, telephone number, date of birth together with details about your betting habits/preferences and transaction and betting history relating to playing of betting services. Please note that not all of this information is mandatory. Betshop will obtain most of your personal information during the registration process and/or when a subscription is set up for you or assigned to you but will also collect your personal information each time you use the Betshop Website and each time you undertake a transaction and/or play games or place bets on the Betshop Website, for the purposes specified in the paragraph above. In addition, Betshop may collect dynamic or static internet protocol addresses when sending HTML e-mails to you. If you have indicated to such effect, you agree that Betshop may from time to time send you information and promotional material in connection with its goods and services, which may be of interest to you. Should you no longer wish to receive such information and material, you should write to the Marketing Department of Betshop at

Disclosing Information
Betshop may share your personal information with third parties (for example, banks for the operation of your on-line account, for the purpose of answering questions about your on-line account, authentication agencies for the purpose of checking your identity, agencies for the purpose of administering and managing your on-line account etc) and, if you have consented, with actual or prospective business partners for marketing or business development purposes. If you have consented to Betshop granting access to your personal information to selected third parties, you consent to their processing your personal information for the purposes of providing details of other products or services. Processing of your personal information by any third party will be in accordance with the privacy practices of that third party. Betshop will not sell your personal information to third parties. Your personal information may be transferred to countries outside the European Economic Area which may not have laws which offer similar protection to that offered to you under the Data Protection Act 1998 (the "Act") and you consent to such transfer and to the processing of your personal information in such countries.

The Use of Cookies
A computer "cookie" is a small piece of information that is stored by your browser on your computer's hard drive or temporarily in your computer's memory. Betshop uses temporary cookies to identify your current session when you make another request in the same session. These cookies are not stored on your computer's hard drive and are erased when you close your browser. Betshop also uses cookies stored on your hard drive to track betting habits in order to better target online advertising on other Internet sites. An explanation of this is given below. Most browsers will usually allow you to change the settings of your browser so that it does not accept cookies but if you do this it may impair the operation of the Betshop Website.

Information about web site usage and visitors to the Betshop Website is shared with reputable third parties (which are carefully selected by Betshop) for the purpose of targeting our Internet advertisements in other sites. To do this, we use tracking technology, provided by our advertising partners to help manage our online advertising. This technology allows Betshop's third party advertising partners to recognise a browser's cookie when a browser visits the Betshop Website. As mentioned above, you are always free to decline these cookies if your browser permits. The cookies allow us to learn which adverts bring users to the Betshop Website. Your name, address, telephone number or email address are not collected by, or shared with, Betshop's third party advertising or technology partners. The information collected through the tracking technology is not directly attributable to you, it is simply aggregated so that Betshop can learn who its most effective advertising partners are. When this information is used by our technology partners, such usage will be in accordance with the privacy practices of that company.

External Links
This site contains links to other sites. Betshop.COM is not responsible for the privacy practices or the content of such Web sites.

Changes to Privacy Policy
If we decide to change our privacy and/or security policies, we will post those changes on this page so that you are always aware of what information we collect, how we use it, and under what circumstances we disclose it.